GENERIC DOMAIN NAMES AND SEARCH ENGINE MARKETING

GENERIC DOMAINS MAKE A DIFFERENCE!
Understanding Search on the internet and the value of Generic Domains
When a business owns the Generic Keywords in the form of a dot com it can be a Search Engine Driven traffic and Direct Navigation traffic Bonanza.
We at Used Tires Inc.were fortunate enough to buy the Generic Key Words that pertain to our particular segment of the tire industry we operate http://http://www.usedtires.com/and http://http://www.usedtire.com/ and http:// www.usedtrucktire.com amongst other geneic URL's we own and then thru Domain FOWARDING POINT TO OUR OPERATIONAL DOMAINS.Tire Dealers need to understand how people search the internet and how they wind up at your site.The importance of links.... KEYWORDS and "Search EngineOptimization" and "Search Engine Marketing" and why and how people get driven to or click on your website from the landing page on the search engine they used.Direct Navigation which means the user bypasses a search engine and types the name of whatever thing they are searching for Directly into the Browser acoount for 10-20 percent of all searches giving domain owners with generic terms(usually the dotcom version) an extra advantage and usually a piece of intellectual property worth tens of thousands,hundreds of thousands if not more. In our indusry the following are the 15 most searched words or phrases Singular and plural version.according to overture.com1-tire2-discounttire 3-canadiantire 4-wheelsandtire
5 -tirerack 6-tiredealer 7- goodyeartire 8-trucktire
9- coopertire10-usedtire11-motorcycletire12-michelintire
13-cartire14-bigotire15-atvtireI hope in the future you will continue possibly with a series of articles bringing all tires dealers into the internet age and helping all of us maximize the net for our business's.Possibly covering the importance of Unique vistors and Page Views,AS WELL AS FROM WHAT AREA THE SURFERS IP IS FOR IDENTIFYING GEOGRAPHICALLY WHO IS VISITING....AND HOW TO CONVERT THESE METRICS INTO SALES!!!As well as how pay per click advertising (SEARCH ENGINE MARKETING) such as Google Adsense has turned ordinary website owners such as www.usedtire.com and www.usedtires.cominto an advertising billboard on the net........Generating $$$revenue for us in addition to our tire sales and incredible Leads.........
Howard Levy, President Usedtires.com Used Tires Inc.